Agile WordPress Feature Development
I led the process and app-development revamp of 25+ financial calculators, the tools that show people their estimated payments across loan amounts, rates, and terms. That covered Credit Karma's Simple Loan, Debt Repayment, Amortization, and Home Mortgage calculators, each breaking down interest paid, principal paid, and remaining balance over the life of the loan.
Improved Process and App Development
Responsible for the process and app development revamp of 25+ caculator determining your estimated payments for different loan amounts, interest rates and terms with Credit Karma's Simple Loan, Debt Repayment, Ammortization and Home Mortgage calculators. Understand payment breakdown of interest paid, principal paid and loan balance over the life of the loan.
MULTIPLE PRODUCT DEVELOPMENT VERTICALS
I managed and transformed several product development teams at once, with the focus on clean code, strong performance, instrumentation, analytics, and data reporting.
Highlighted Initiatives
- Set the vision, strategy, and framework for 25 financial calculators across the CMS site and mobile app, owning tracking and release for each, and led SEO and editorial teams into new market features.
- Shifted the team to a faster agile process, delivering requirements as shipped code with prioritized roadmaps and story mapping to UX, architecture, and engineering.
- Built go-to-market strategies for new and revamped features in support of marketing technology, digital advertising, and performance, optimizing user pathways against platform analytics.
- Improved SEO/SEM and core web vitals across front-end and back-end codebases to handle real traffic load.
- Co-owned the WordPress CMS, building development resources for content, creative, and marketing teams.
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